Aug 15, 2022
Men's grooming expert and award-winning barber @mattyconrad joined us again at ISSE and we had some great discussions on how to find your client's true style, industry trends, and what's more important: the service or the experience.
This Week's Topics:
• Trends and phases
• Authenticity
• Becoming the beard expert
• Lack of grooming knowledge from clients
• Being observant and finding the client’s style
• The importance of the haircut vs the client’s experience
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